Hi and thank you for visiting our website. I’m Kirsty, a real mum from Lancashire and founder of Kirsty’s range of healthy ready meals.
I started my business 10 years ago when I discovered my son Jacob was allergic to nuts and intolerant to gluten and dairy. After the initial panic and worry that he was going to go hungry, I began exploring free-from food options. I soon realised that many of the food products that were safe for him to eat were not particularly healthy. So I had to make everything from scratch.
Jacob became a big fan of my healthy, free-from ice-cream and that’s when I had my ‘eureka’ moment – I realised I had created something I could sell to other people. I went on to launch my ice-cream in health food shops across the UK. Trying to juggle work, parenthood and making ice-cream, I then took a leap of faith and entered into the Dragons’ Den in 2010. You may remember it – I was the one who cried happy tears!
For the next 3 years I worked with Peter Jones and Duncan Bannatyne. What an experience that was! As the business developed the demands on my time increased significantly. As a busy mum I tried to buy healthy ready meals for those evenings when time was short. I soon realised that ready meals were packed full of hidden sugars and salt and there were no free-from alternatives for Jacob. So I decided to launch a range of healthy chilled ready meals that could be enjoyed by everyone, including people with food allergies, intolerances and Coeliac Disease.
I rebranded as Kirsty’s in 2012, the first range of my naturally healthy, free-from chilled ready meals launched into supermarkets. The whole range is carefully designed to be nutritious and satisfying, but above all packed full of taste.
I’m not a dietitian or a qualified chef but I do care passionately about what goes into our food. I don’t think our meals need gluten, wheat or dairy to taste delicious, that’s why you’ll never find them in any of our recipes.
Where next? Well the last few years have seen the launch of our Minis range and frozen meals &pizzas, followed recently by our Apple Pie launch.
It can be nerve-racking launching new products, ‘are people going to like them?’ does keep me awake at night sometimes, which is why it’s so great to hear your comments, tweets and emails.Behind the scenes I’m busy looking at other healthy and nutritious products to launch, so hopefully you’ll hear more from us soon.
Before I sign off, I want to say a huge thank you to all the fabulous customers who have supported us over the last few years and a warm hello if you are new to the Kirsty’s brand. As I mentioned we really do love hearing from you, so let us know what you think!